Google Tag Manager (compatible with ACRIS EU Cookie Policy Pro)
Product information "Google Tag Manager (compatible with ACRIS EU Cookie Policy Pro)"
Highlights
Quick Google Tag Manager integration in Shopware Full support for Google Consent Mode Ready-made e-commerce tracking Optional serverside tracking Advanced conversion trackingÂ
Features
Integration of one or more Google Tag Manager IDs Compatible with ACRIS EU Cookie Directive Pro, including automatic cookie detection in Shopware 6 Tracking scripts only loaded after active user consent Compatible with numerous ACRIS plugins that influence the price in the shop Automatic provision of structured data layer events (e.g. view_item, add_to_cart, purchase) Support for advanced conversion tracking for Google Ads Clear separation of analytics and ads tracking after user consent Easy control and customisation of event names directly via the plugin configuration Net tracking at checkout: Enables the recording of net values, flexibly activated and deactivated via the plugin settingsÂ
Purpose of the Plugin
The ACRIS Tag Manager app was developed to significantly simplify the integration of Google Tag Manager into Shopware 6 – especially in conjunction with the widely used ACRIS EU Cookie Directive Pro plugin. The background to this is numerous support requests for precisely this combination, for which this app offers a stable, GDPR-compliant and tried-and-tested solution.
The app is fully compatible with ACRIS plugins that influence price calculations, including:- OSS Steuern
- Zuschläge und Rabatte
- Rabattgruppen
- Preis auf Anfrage
- Individuelle Versandkosten mit Twig
Google Consent Mode & Data Protection
The ACRIS Tag Manager app was developed specifically for use with the ACRIS EU Cookie Policy Pro plugin, but it also works with other consent managers. Tracking scripts are only loaded after active user consent, and Google Consent Mode is fully supported. This allows Google Analytics and Google Ads to respond automatically to the respective cookie consent.
Ready-to-use e-commerce tracking
The app provides ready-to-use e-commerce tracking ‘out of the box’ and automatically transfers all relevant shop events to Google Tag Manager in a structured data layer structure. The event names can be flexibly customised via the plugin configuration.
Optionally, net tracking can be activated at checkout. This feature is particularly useful for deliveries to countries with different tax rates, as the net basket value changes depending on the value added tax.
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- Optimization of the ecomm_revenue calculation on checkout.
- Added select_item, add_payment_info and add_shipping_info data layer events.
- Code quality improvements.
- Code optimization when CookieBot is active.
- Improved compatibility with the CookieBot Google consent mode default values.
- A JavaScript bug has been fixed.
- Compatibility with the CookieBot cookie consent manager improved.
- JavaScript warnings have been removed.
- Improved plugin compatibility.
- Extension of Google Consent Mode defaults to include functionality_storage, personalisation_storage and security_storage.
- Optimization of the special character handling in the data layer.
- Cookie handling optimizations.
- Improved price handling with advanced prices and net customer groups.
- Plugin code optimizations.
- The customer type is now also passed in the datalayer for logged-in customers. (user_data.customer_type = guest, new, current)
- Plugin compatibility improved.
- Added missing app permissions.
- Fixes a problem in the cookie groups offcanvas.
- Cookie group display optimized in the Shopware cookie consent manager.
- Adds the option to control the Google Consent Mode variables via new added Google Analytics/Ads cookies.
- Compatibility with the CCM19 cookie consent manager improved.
- Sequence of script initialisations optimised.
- Fixes a problem on loading the app scripts.
- Compatibility with Shopware 6.7
- Support for the following languages: de-DE, en-GB, nl-NL, fr-FR, es-ES, fi-FI, nn-NO, sv-SE, cs-CZ, pt-PT, tr-TR, da-DK, it-IT, pl-PL, bs-BA
- Optimization of the ecomm_revenue calculation on checkout.
- Code optimization when CookieBot is active.
- Improved compatibility with the CookieBot Google consent mode default values.
- Compatibility with the CookieBot cookie consent manager improved.
- Optimization of the user data passed in the datalayer.
- Improved plugin compatibility.
- Extension of Google Consent Mode defaults to include functionality_storage, personalisation_storage and security_storage.
- Cookie handling optimizations.
- Improved price handling with advanced prices and net customer groups.
- Plugin code optimizations.
- The customer type is now also passed in the datalayer for logged-in customers. (user_data.customer_type = guest, new, current)
- Plugin compatibility improved.
- Added missing app permissions.****
- Fixes a problem in the cookie groups offcanvas.
- Cookie group display optimized in the Shopware cookie consent manager.
- Fixes a problem in the data layer if the product data contains special characters such as ‘,’.
- Adds the option to control the Google Consent Mode variables via new added Google Analytics/Ads cookies.
- Compatibility with the CCM19 cookie consent manager improved.
- Sequence of script initialisations optimised.
- Fixes a problem on loading the app scripts.
- Serverside tracking option added.
- Optimization of the datalayer.
- Event add_to_wishlist added.
- Enables the Google Consent Mode variables to be controlled via the Tag Manager app settings.
- Fixes a possible problem where the shopping car could not be loaded if the Google Tag Manager integration is active.
- Plugin code optimizations.
- Javascript optimizations performed.
- Additional Google tag manager ID added.
- Add_to_cart event for the listing quick view added.
- Optimization of the price calculation for variant and block price products.
- Cookie handling optimization.
- Cookie handling optimization.
- Purchase event extension with the ecomm_revenue value. (product sum without shipping costs)
- Bugfix: Tag Manager plugin cookie always active bug fixed.
- Enhanced conversion tracking added.
- Improvement of the compatibility with 3rd party plugins.
- Plugin code optimizations.
- Net price loading optimizations.
- Code quality improvements
- Compatibility with Shopware 6.6
- Plugin code optimizations.
- Added missing app permissions.
- Enables the Google Consent Mode variables to be controlled via the Tag Manager app settings.
- Plugin code optimizations.
- Purchase event extension with the ecomm_revenue value. (product sum without shipping costs)
- Bugfix: Tag Manager plugin cookie always active bug fixed.
- Cookie handling optimization.
- Fixes a possible problem where the shopping cart could not be loaded if the Google Tag Manager integration is active.
- Cookie handling optimization.
- Purchase event extension with the ecomm_revenue value. (product sum without shipping costs)
- Bugfix: Tag Manager plugin cookie always active bug fixed.
- Enhanced conversion tracking added.
- Improvement of the compatibility with 3rd party plugins.
- Plugin code optimizations.
- Net price loading optimizations.
- Code quality improvements
- Compatibility with Shopware 6.5.
- Optimization of the plugin compatibility.
- Optimization of the plugin compatibility.
- Plugin code optimizations.
- Purchase event extension with the ecomm_revenue value. (product sum without shipping costs)
- Bugfix: Tag Manager plugin cookie always active bug fixed.
- Cookie handling optimization.
- Cookie handling optimization.
- Purchase event extension with the ecomm_revenue value. (product sum without shipping costs)
- Bugfix: Tag Manager plugin cookie always active bug fixed.
- Enhanced conversion tracking added.
- Improvement of the compatibility with 3rd party plugins.
- Plugin code optimizations.
- Net price loading optimizations.
- Further Code quality improvements
- Code quality improvements
- AcrisConfigurator compatibility
- Pipeline file update
- Cart event optimizations
- Javascript optimizations
- Javascript error fixed
- Plugin optimizations
- File structure optimized
- Release
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8 reviews
25 September 2025 08:15
Super Plugin
Funktioniert hervorragend
14 May 2025 14:12
Tolles Plugin und super schneller Support!
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8 May 2025 10:21
Macht genau, was es soll! Bei Fragen blitzschnelle und kompetente Reaktion!
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17 March 2025 18:09
Super Service!
Das Plugin bindet den Tag Manager kinderleicht an den Shop an. Der Support antwortet schnell und ist sofort auf Änderungswünsche eingegangen. Innerhalb von 2 Tagen war die Änderung direkt drin. Top! Können wir nur empfehlen.
23 December 2024 10:24
Top, jetzt fehlt nur Remarketing Funktionen
Wenn Remarketing noch implementiert wird und der netto Gesamtpreis im Datalayer für Warenkörbe, dann ist alles drinne. Dann gibts auch die 5 Sterne.
Danke!
13 November 2024 08:11
Super Support
Schnelle Antwort und schnelle Lösung, so soll es sein - viele Dank Julian
13 August 2024 08:41
Top!
Sehr kompetenter technischer Support. Schnelle Rückmeldung. Freundliche Kommunikation.
2 Bugs gemeldet. Ein Fehler innerhalb ein paar Stunden behoben. Den anderen, größeren Fehler zeitnah behoben.
Das Plugin funktioniert nun einwandfrei.
22 July 2024 19:07
Stark!
Das Plug-In tut was es soll. Was aber wirklich richtig stark ist, ist aber a) die klasse Dokumentation, b) der bereit gestellte GTM Container, c) der super Preis (okay, ich zahle gewissermaßen über das ACRIS Cookie Plug-In mit, aber bei anderen reinen GTM Tools zahlt man ja noch viel mehr oben drauf) und vor allem d) der mega Support. Julian hat binnen eines Werktages das Problem komplett gelöst, und uns dafür zwei Scripte an die Hand gegeben, obwohl die Probleme von anderen Plug-Ins verursacht waren. Hut ab dafür, top Arbeit! Dankeschön!
Yes, it is possible to customize the data layer via the template "acris-data-layer.html.twig". To do this, the template can be overwritten via the theme, for example, and then the additional data can be added accordingly.
